Its a universally accepted fact that the number one rule of sales is, “Make your product easy to purchase”. How does this apply to crypto?
- A stand alone purchase distinguishes one coin from hundreds of others
- Purchasing one coin to purchase another is a cost disadvantage
- The exchange listing process is unpredictable with ambiguous criteria
For these reasons Electroneum Team should make coin purchase available via the app, a top priority objective. Being just another coin on an exchange is a hindrance to new users who know nothing about crypto.