KYC and marketing {concern}


#1

One of the rules of marketing says that you need to make your product to be accessible in the easiest way possible.
Right now with KYC, we are falling at this rule and Yoti is not available in all countries.
For example, in my country, only passport is allowed(i don’t have one yet) but what about ppl who don’t have any kind of paper or are under 18 years old.
There are more than 250 countries worldwide but not all are “recognized” by ONU.
Taiwan is not considered an official country btw.
I think that under 30% of Electroneum total users will manage to be KYC approved by the end of this month.
and this will be a real bottleneck for ETN and mass adoption.


#2

#3

need to be user friendly